The restaurant indistry in the US is thriving. As huge investments and profits make news locally and nationally, and the clamor for more and better fast food rise to a crescendo, the US Govt has stepped in with a word of caution to the restaurateur and it’s patrons, with its Food and Drug Administration ( FDA ) regulations.
The FDA was not really meant to play spoilsport for many quick service restaurants, as was apprehended initially. It merely wanted QSR’s to be transparent on it’s servings. The FDA guideline states that all QSR’s ( as also other categories of restaurants ) need to declare the sodium, fat and calorie content of their menu items, since these components impact on the health of the customer.
Continue reading “Digital Menu Board And FDA – Meeting Customer Expectations”
In this tech-savvy and digitally-fuelled age, restaurants which have deployed digital signage systems with video integrations most often garner strong financials.
While digital signage menu boards have become imperative for point-of-sale locations of QSR’s, menu item promotions through video presentations have elicited unmatched visual appeal in enticing the potential customer and standing out in the fiercely competitive business milieu.
Recent researches and studies show extremely favourable trends. Digital signage videos are 600% more effective than print and direct mail. Further, on a shorter duration video (30 secs to one minute ) a whopping 80% of respondents could retain and recall the content. Thus, on point-of-sale locations it has unmatched supremacy over all other advertising platforms. Continue reading “Impact Of Video Menu boards In Restaurants With Digital Signage”
Before or after a hard day at work, most people seek to relax, stay fit or unwind. While there are many ways to achieve these, for the more health-conscious, the gymnasium is almost a second home with its bouquet of workouts, excercises , entertainment and networking. Gymnasiums worldwide are synonymous with fitness and good health. The gymnasium business thrive as more and more people of all age groups and from all walks of life make good health and fitness a priority.
The advent of the Digital Signage era has seen gymnasiums as one of its strongest advocates, since communications, information and entertainment form the three pillars of the business. Continue reading “Benefits and advantages of digital signage systems in Gymnasiums”
One of the strongest advocates of digital signage systems in recent years has been the hotel industry. With its upscale and plush decors coupled with the consistent vibrancy of it’s events calendar , the hotel engages with new people coming in virtually everyday.
Hence, hotels have a strong need to advertise. For growing it’s business as well as it’s brand equity. For keeping competitors at bay. For providing a business conduit to their partners and local artists. For being the brand ambassador of tourism. For providing the best hospitality services. And much more.
Benefits Of Digital Signage Systems For Increasing The Hotel’s Business
Continue reading “Benefits of Digital Signage and the Hotel Industry”
Change is an essence of life. This axiom holds true for businesses as well. Today, we see conventional methods of advertising such as print or television being complimented by digital signage advertising the world over. In recent times the menu boards of a restaurant presents a case in point where-in printed menu cards are rapidly giving way to digital menu boards.
Let us first examine the offline process. This process involves three parties ie, the restaurant owner, the advertising agency , and the designer. Most often the designer is not known to the restaurant owner and hence the restaurant owner has to interface via the ad agency.
Let’s suppose the restaurant owner wishes to incorporate a special item in his menu. This special item can be serverd individually as well as with combination with other items,ie, as a ‘combo’ package. This entails a complete change/modification/editing of the menu card.
Continue reading “Digital menu boards designing versus offline designing”
A digital menu board is a great promotional tool for any kind of business. Cloud based digital menu board application has taken this to a next level. Here are some aspects which gives cloud based digital menu board application an Edge:
Display Screen is the Primary hardware needed for this to work. All the contents are generated and stored on the cloud based application and broadcasted through the display screen. Users are able to make changes on the content easily through the application.
Cloud based Digital display boards maximizes the ROI because it is less hardware intensive. Apart from that, these are no maintenance cost for these applications. Furthermore, they provides a platform from where digital contents are generated for multiple media platforms like in-house displays, Digital Out-Of-Home advertising, social media etc. SignMenu is one such platform where users can create digital contents for multiple media.
Continue reading “11 reasons why cloud based application is a “Great Idea” to generate in-store advertising content through Digital Display screens”
Car Service centers are the place where people actually mean business; understand the job, fix it to perfection and get it done in time to deliver. Meanwhile it is also important that your repeat customers get to know about updates offers and new visitors go through the entire offers on servicing and maintenance.
Continue reading “Promote your garage services in digital signage with right tools from Sign Menu”
SDDDalon is all about the business of ongoing trends and changing needs of the customer. So quick updation is imperative to survive and thrive in this business. And Sign Menu enables you to do so. “It is a unique” cloud based menu board design application for in house promotion and display of your products and services.
It only serves the purpose of promotion but can also help as a guide for the customers to decide on the right kind of makeover for them or even acquaint them about the latest in-things in the fashion business. And no magazine or printed material is enough to cover these fast-changing trends.
How about you have screen fixed in your Salon outlets that not only shows the rate chart and all services offered in most attractive manner but also plays videos related to your business? And imagine all this can be done all by yourself without any external expert help.
Continue reading “Salon – The right cuts to give a new makeover to your digital menu board with Sign Menu”
The crux of retail business lies in fast moving products with vast varieties. So it becomes imperative that the products of your retail are displayed in right time and proper attention to attract customers. And Sign Menu empowers you to look beyond the space-consuming cardboard flexes or mannequins for promotion and displays. It is “unique” cloud-based menuboard design application for in-house promotion and display of your products and services. With your products being displayed in a TV screen, along with some videos, it is as lucrative as the offers that you offer during festive season.
Continue reading “Promote your retail products in detail through digital display board with Sign Menu”
Restaurant businesses have come a long way from just being an outlet to dine out. Restaurants are now place of innovation in food platter, presentation, interior decor, theme setting etc. And this innovation automatically pours in to your Menu design as well. But in today’s digital era one can’t deny the ease, variety and glitz of digital content for promotion and presentation. And Sign Menu serves this purpose perfectly! It is “unique” cloud based menuboard design application for inhouse promotion and display of your products and services.
Spend less Time in Promotion and more in Preparation
Deciding and making new preparations can be a tedious task that requires enough research and effort. And you need to present these addition/changes in your Menu also. But Sign Menu saves you from the trouble to decide and make a new menu everytime there is a change. All you will need is a TV and Pendrive. Make the required changes in your computer and laptop and see them appear on the Digital Signage screen.
With Sign Menu, choose from a huge platter of templates
Continue reading “The key ingredient to your Digital Menuboard for restaurants – Sign Menu”